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Affiliates · Creators · Influencers

Let creators sell for you, and pay on results.

Affiliate and influencer programmes that turn creators into a commission-based sales team for your store.

Schedule a CallSee the method
Commission programmesCreator sourcingTracking codesContent into ads
IMAGE PLACEHOLDER · S-AFFIL-011080 × 1080 px (1:1) image, or 16:9 MP4 loop · Affiliate & Influencer hero visual

Sound familiar?

Signs you need affiliate and influencer marketing.

You pay influencers fixed fees with no idea what they sold.
Creators post once and disappear.
You have no affiliate programme at all.
Creator content never gets reused.

The method

How my team runs affiliate and influencer marketing, step by step.

Step 01

Programme design

Commission, rules and offers set to protect your margin.

Step 02

Creator sourcing

Finding creators whose audience matches your buyers.

Step 03

Outreach and seeding

Product sent with a clear brief and timeline.

Step 04

Tracking

Links and codes so every sale is attributed.

Step 05

Content into ads

The best creator content reused as paid ads.

Step 06

Performance payouts

Creators paid on what they actually sell, and the best ones retained.

IMAGE PLACEHOLDER · S-AFFIL-021600 × 1000 px (8:5) · Process visual or redacted screenshot

The playbook

Programme models

Affiliate programme

Always-on commission for partners and creators.

  • Platform setup
  • Tiered commissions
  • Monthly payouts
IMAGE PLACEHOLDER · S-AFFIL-031080 × 1080 px (1:1) · Affiliate programme example

Influencer seeding

Gifted product to the right creators.

  • Shortlists by niche
  • Briefs and timelines
  • Usage rights
IMAGE PLACEHOLDER · S-AFFIL-041080 × 1080 px (1:1) · Influencer seeding example

TikTok Shop affiliates

Creators selling directly inside TikTok.

  • Open and targeted plans
  • Free samples
  • LIVE partners
IMAGE PLACEHOLDER · S-AFFIL-051080 × 1080 px (1:1) · TikTok Shop affiliates example

What we measure

The numbers that decide success.

Every report is built around these, not likes or impressions.

EPC

Earnings per click

What each affiliate click earns, used to judge creators.

Commission

Commission rate

The share of each sale paid to a creator.

ROAS

Return on ad spend

Revenue generated for every unit spent on ads.

CPA

Cost per acquisition

What it costs to win one new order.

What’s included

Everything in the service.

Programme strategy
Affiliate platform setup
Creator sourcing
Outreach and seeding
Tracking links and codes
Content rights
Monthly payouts
Monthly reporting

Best for these niches

BeautyFashionFitnessSupplementsHomeTech gadgets

Tools and platforms

Shopify CollabsUpPromoteRefersionTikTok ShopInstagramGoogle Sheets

The work in practice

See how it’s built.

A walkthrough of a real affiliate and influencer marketing setup, with client data redacted.

VIDEO PLACEHOLDER · S-AFFIL-V116:9 MP4, 60–120 sec · Screen-recorded walkthrough of a campaign or setup
IMAGE PLACEHOLDER · S-AFFIL-071600 × 1000 px (8:5) · Redacted results dashboard

FAQs

Straight answers to the questions store owners ask now.

Answers about this service. For contracts, reporting, tracking and the bigger 2026 challenges, see the full FAQ page.

Looking for more answers?

Contracts, ownership, reporting and the big 2026 challenges are all on the FAQ page.

Visit the FAQ page

Ideally no; we favour commission or hybrid deals.

We start with 10–20 and grow the ones that sell.

Yes, with usage rights agreed in the brief.

Usually Shopify Collabs or UpPromote for Shopify stores.

Expect 6–8 weeks to build a reliable creator base.

Commission-based affiliate and TikTok Shop programmes mean creators earn only when they sell.

Unique links and codes per creator, with earnings per click tracked monthly.

No matching questions. See all FAQs →

Ready to grow your store?

Book a 30-minute call. We’ll look at your affiliate and influencer marketing setup together, and you’ll leave with three things to fix first.

Schedule a Call