Built for the way Gulf customers actually shop.
On a phone. In two languages. Around Ramadan and Eid. Often after a quick WhatsApp message to check you are real. I build e-commerce growth around those habits — not around a campaign copied from London or New York.
In short: Waqas Ahmed Qureshi, an e-commerce growth strategist based in Lahore (one to two hours from Gulf time), helps online brands in the UAE, Saudi Arabia, Qatar, Kuwait, Bahrain and Oman grow through mobile-first stores, bilingual campaigns and season-led planning, with execution by his specialist team. Monthly plans are priced in AED.
Most Gulf stores I see are not short of traffic.
They are short of trust at the right moment. The ad is in English but the shopper thinks in Arabic. The price is clear, but the delivery date is not. The checkout asks for a card from someone who wanted to pay on arrival. And the WhatsApp message they sent before buying waited until the next morning.
None of that is fixed by spending more. It is fixed by understanding how people in your country decide — and building every step around it. That is the work I lead, and my team carries it through.
— Waqas
What we design every plan around.
The phone comes first
Most journeys start and end on mobile. We design the product page and checkout for a thumb, then check desktop.
Two languages, one brand
Arabic that reads as written, not translated, alongside English — matched to who actually buys from you.
Trust before payment
Cash on delivery, pay-later options and local returns all build confidence. We test which matter for your customers, using your data.
A calendar that moves
Ramadan and Eid shift about eleven days earlier each year. Plans are built backwards from them, not from last year’s dates.
Conversations close sales
A fast, helpful reply on WhatsApp often decides the order. We treat it as part of the funnel, and measure it.
The Gulf is not one market. Choose yours.
Currency, weekend, language and the channels worth testing first — at a glance.
Selling in UAE
A highly international customer base: one store often has to speak to Emiratis, long-term residents and visitors at once. Clear delivery times and easy returns carry a lot of weight.
Where I would start: one honest review of how your store looks to a shopper in UAE on their phone, in their language, with prices in AED.
Selling in Saudi Arabia
The largest Gulf market, and an Arabic-first one. Creative that feels translated rather than written for Saudi shoppers is noticed quickly.
Where I would start: one honest review of how your store looks to a shopper in Saudi Arabia on their phone, in their language, with prices in SAR.
Selling in Qatar
A smaller, high-value market where reputation travels fast. Premium presentation and reliable delivery matter more than volume.
Where I would start: one honest review of how your store looks to a shopper in Qatar on their phone, in their language, with prices in QAR.
Selling in Kuwait
Strong social buying culture and close-knit word of mouth. Social proof and fast replies to messages do a lot of the selling.
Where I would start: one honest review of how your store looks to a shopper in Kuwait on their phone, in their language, with prices in KWD.
Selling in Bahrain
Compact and well connected to Saudi Arabia. Many brands serve both from one plan, which only works if each country is still measured separately.
Where I would start: one honest review of how your store looks to a shopper in Bahrain on their phone, in their language, with prices in BHD.
Selling in Oman
Often reached as an add-on to UAE campaigns, yet it rewards its own messaging, pricing in rials and honest delivery promises.
Where I would start: one honest review of how your store looks to a shopper in Oman on their phone, in their language, with prices in OMR.
Win the season before it starts.
The biggest weeks of the year are predictable. Most brands still start too late to test their ads first.
- 6–8 weeks beforeRamadan prep
Creative tested, offers decided, stock and delivery capacity confirmed.
- Lunar monthRamadan
Evening and late-night browsing; gifting and family buying build through the month.
- End of RamadanEid al-Fitr
Last-order dates for delivery before Eid matter as much as the offer.
- About 70 days laterEid al-Adha
A second gifting and travel peak, often followed by a quieter summer.
- Sep – DecNational days
Saudi 23 Sep, Oman in November, Bahrain 16 Dec, UAE 2 Dec, Qatar 18 Dec.
- November – Q1White Friday → DSF
Discount season, then Dubai Shopping Festival and Kuwait’s national days in February.
Planning note: because the Islamic calendar is lunar, Ramadan and both Eids arrive roughly eleven days earlier each year. Your plan is dated to the actual calendar for the year we work in.
From your first Ramadan plan to your next repeat order.
A call on WhatsApp or video. Your store, your country, your customers, and what is not working yet.
Your store on a phone, in your customers’ language and currency. Tracking checked against real orders.
My team fixes the journey and launches campaigns per country and language — never one blended campaign.
Season-by-season planning, retention flows for repeat orders, and a monthly decision on where budget goes next.
Choose the first step that suits you.
A conversation
- WhatsApp or video call
- Your store reviewed beforehand
- An honest view, no pitch
Growth Audit & 90-Day Roadmap
- Ads and tracking audit
- Store and mobile checkout review
- Competitor ad intelligence
- Prioritised 90-day plan, with a live call
- 100% credited to your first month
Monthly partnership
- Launch AED 5,500 · Scale AED 11,000
- Partner AED 20,000
- Ad spend paid directly to platforms
- 3-month start, then monthly
Is your store ready for the country you serve?
Five yes-or-no questions, answered in under a minute. Nothing is stored or sent.
Is your product content available in the language your customers browse in?
Are prices shown in the local currency?
Is the delivery time stated on product pages?
Do you offer local returns?
Can customers reach you on chat or WhatsApp?
Straight answers.
Do you create Arabic ads and content?
Yes, with native-speaker review on everything customer-facing. We never publish machine translation unchecked. Tell me in the form which languages your customers buy in.
We sell in the UAE and Saudi Arabia. One campaign or two?
Two, at minimum. Different currency, language balance, weekend and channels — and you need to see each country’s results on their own to know where the next dirham or riyal should go.
Should we offer cash on delivery?
It depends on your category, order value and return rates. We look at your own order data first, then test — rather than assume.
Can we pay in AED?
Yes. Monthly plans are priced in AED. The Growth Audit is $697, billed in USD.
Do you work with Amazon.ae, Amazon.sa or Noon?
Amazon Ads is part of the Partner plan. If you also sell on Noon, tell me on the call and we will look at how it fits with your own store.
Can we just talk on WhatsApp?
Of course. Many Gulf clients prefer it for quick questions. Plans, reports and decisions are also shared by email and on video calls, so nothing important lives only in a chat.
Tell me which market you serve.
Your selected country is already in the form. Or message me on WhatsApp if that is easier. I reply personally within one working day.
Prefer to talk first? Message me on WhatsApp.
Your inquiry is ready in WhatsApp
Press send in WhatsApp to deliver it. Once it arrives, I will review your store and reply personally within one working day.
What happens next: I review your store for the country you selected, then suggest a time for a 30-minute call — by WhatsApp or video, as you prefer.
If WhatsApp did not open, use the button above, or message +92 334 2988886 directly.